MODRACXKENNETH D'SILVA

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Structured Data Implementation for E-commerce SEO

Structured data creates visual rich snippets in Google Search Results. Learn how to implement nested JSON-LD schema graphs for products, offers, reviews, and merchant return policies.

By Kenneth D'SilvaReading Time: 36 min readCategory: SEO & Marketing

JSON-LD Merchant Return Policy Example

{
  "@context": "https://schema.org",
  "@type": "MerchantReturnPolicy",
  "applicableCountry": "US",
  "returnPolicyCategory": "https://schema.org/MerchantReturnFiniteReturnWindow",
  "merchantReturnDays": 30,
  "returnMethod": "https://schema.org/ReturnByMail",
  "returnFees": "https://schema.org/FreeReturn"
}

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